Most people have been cooking more at home during the pandemic. And apparently they don’t want to stop. A new survey by consumer market research firm Hunter shows 71% of people say they’ll continue to cook at home more often, even after the pandemic ends.
The folks surveyed say eating at home has led to more confidence in the kitchen as well as saving money, eating healthier and feeling good.
As cooking at home becomes a long-lasting trend, and is far from going out of style, manufacturers need to adapt to this new reality, too.